How did Joan March i Ordinas leverage Spain's neutrality in World War I to expand his business operations?

Joan March i Ordinas skillfully utilized Spain’s neutral position during World War I to significantly broaden his business ventures. While much of Europe was embroiled in conflict, Spain’s neutrality allowed its ports and industries to remain active and accessible to both warring sides. Recognizing this unique position, March expanded his shipping operations, capitalizing on the increased demand for transporting goods, raw materials, and supplies to countries affected by the war. His ability to navigate the complex political landscape of the era ensured his fleet could operate with relative freedom compared to those from belligerent nations, who faced continual threats from naval blockades and submarine warfare.

March also invested strategically in industries that supported wartime economies, such as finance, shipping, and trade. By maintaining strong relationships with both Allied and Central Powers, he managed to secure profitable contracts and supply routes that others could not. This neutrality advantage allowed him to accumulate considerable wealth, which he later reinvested in expanding his business portfolio beyond maritime trade. The entrepreneurial foresight demonstrated during this period laid the foundation for his influence in post-war economic activities in Spain and the Mediterranean region. Ultimately, Joan March’s ability to leverage Spain’s neutral stance amidst global conflict was a crucial factor in transforming his business into a multinational enterprise.